Propel your growth

We turn clicks into customers.

We help home service companies fill their calendars with qualified, booked appointments.

100% Done-For-You

Use Propella as your in-house marketing team to give you the results you need– without the headache you're used to.

Market Research & Campaign Planning

We conduct research of your market, your competitors and available offers to devise a custom approach for your campaigns.

Ad Visual Creation & Graphic Design

Our team of editors & designers will craft your scroll-stopping photo or video ads from scratch to attract prospects and deliver your offer.

Campaign Creation & Management

We design and manage your campaigns with precision, leveraging A/B testing and optimization techniques to maximize performance and lead generation.

Automated Appointment Systems

Our automated appointment booking systems allow clients to book directly into your calendar. Enjoy a streamlined process without the back-and-forths.

Get the full experience of an expert in-house marketing team – without the lengthy payroll, training time, and other headaches.

Book a free intro call
Ad Platforms

Achieve outsized results on any platform.

We are certified marketing partners on all major advertising platforms.

Meta Ads

Target prospects with pinpoint precision.

We take advantage of Meta's massive audience reach to target your ideal customers with pinpoint precision– ensuring your leads and appointments have the highest possible qualification and booking rates.

Google Search Ads

Find homeowners actively searching for your services.

Google search ads are a potent tool due to their intent-driven nature. We help you capture prospects who are actively searching for your services in your vicinity, providing a highly targeted and cost-effective way to acquire leads, appointments and customers.

TikTok Ads

Instant lead capture and higher engagement.

TikTok is still a largely untapped platform for home service companies– with low competition and CPL. We use innovative ad formats to find homeowners in places your competitors aren't looking. Low cost-per-lead and user-friction makes Tiktok a game changer.

LinkedIn Ads

Find commercial property owners with ease.

LinkedIn is the most powerful platform to find and capture leads & appointments for B2B services. We leverage LinkedIn's business-focused user base to connect you with owners, managers and decision-makers who are looking for your services.

Super-charged Systems

The power of paid ads & automated lead nurture systems.

Regular lead generation is a thing of the past. Propella combines paid ads with AI powered lead nurture & follow-up systems to automatically reach out to your leads, help set appointments and streamline your sales processes– increasing the productivity of your sales team.

Hyper-targeted Ads

AI nurture systems

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Scale faster & smarter

Build, grow, scale – smarter.

You can spend hours in-house painstakingly trying to learn everything you need to start seeing results with your campaigns. You might even decide to purchase a course or two to learn it yourself. Or spend huge amounts of money hiring and training your own marketing team... All to achieve pretty lack-lustre results.

At Propella, we give you access to a full stack marketing team– without having to break the bank. We offer a fully done-for-you service so you can focus on what really matters– your core business.

Partnering up with an agency is big commitment of time and resources, and we know theres a chance that you've worked with one in the past and didn't get the experience you hoped for.

At Propella, we're so confident that we'll be able to scale your leads, appointments and sales that we offer a results-based money-back guarantee.

If we don't perform, you don't pay. No fine print, no hidden clauses– simple as that.

We know what you're thinking.

"Everything sounds great, but how do I know it will work for me?"

Not only do we have a specialist team with over 15 years of experience– we only work with home service companies. We're hyper-specialists.

We understand your clients, market, business models, and needs. Unlike generic agencies, we don't need countless hours of research and practice to achieve outsized returns for your company.

Unmatched Expertise

Certified Partners On All Major Platforms.

Book a free intro call
Articles & News

Updates Blog & News To Keep You Updated

Turn raw data into insightful report and dashboard. track your key business metrics, see longtime trends, identify outlier

Business

Encompass Values And That Contribute.

Kristin Watson

Tecnology

Rules Know How Much Should Save The Money.

Ronald Richards

Media

Capitalize On Fruit To Identify A Ball.

Dianne Russell

Testimonials

Hear what our clients have to say...

I've been amazed by how thorough the Propella team is. After the 2 day onboarding, I've barely had to raise a finger. Lead flow is consistent and my sales team’s appointment booking rate has increased 34%. Way better than what I was getting from Angie’s List or Houzz!

– Frank Rogers, RoofTop Roofing Services

Since working with Propella we've cancelled our payments to Yelp & Angi's. Because the leads are exclusive, we're able to close more deals at a lower cost-per-sale. Some leads also automatically book in for inspection appointments which saves my sales team so much time! I would recommend Propella to everyone, except my competitors of course!

– Mirjana Suvojic, Lavish Construction

Within 48 hours of running our campaign we received 6 leads and 1 appointment. I was stunned. Now we've been working together for 3 months and the experience has been amazing. The Propella team operates with full transparency and updates me every week with the campaign changes. Our results have been so good that we're now advertising solely through Propella.

– Dave Cavanaugh, Reliance Roof Restoration

Questions

Frequently Asked Questions

Use marketing automation to identify hot leads and email your sales team telling them to follow up problems keep customer

Why should I work with Propella?

We help you cut cost and time that you would otherwise need to spend to develop an in-house marketing team. As a result, you’re be able to start workin on your business, not in it.

Our team of experts are up-to-date on all the latest trends and technology to help your company reach the right audience effectively, at a lower cost and with more consistency.

We're also specialised in dealing solely with home service companies. Unlike a generic agency, we don't need countless hours to research and understand your market and business model. We've meticulously honed our craft to deliver outstanding results in your niche.

How exactly does your guarantee work?

It's pretty simple, we get you a minimum of 30 pre-qualified leads or appointments every 30 days, or you get your money back. No strings attached, no questions asked, no hidden clauses. Written and signed upon in our contract agreement.

Plus, anything we get you, you keep for free if we miss our mark. In fact, if we only just hit that 30 lead mark, we'd consider that a pretty poor performance on our part. Most clients get between 40 and 60 qualified leads per month.

What is a "pre-qualified" lead?

When we say the leads we deliver are pre-qualified, what we mean is that each and every lead has filled out a form directly indicating their interest in your company's services. We run campaigns directly from your pages, so clients always have your company at the top of their mind when they're contacted.

Unlike Angi's, Houzz, Yelp and others, who send you shared leads– which in reality are just users who have done a simple search on their site (they're not always actively looking!).

How quickly can I see results with your services?

It takes us roughly 5-7 working days to get things set up for you including an onboarding meeting to devise our strategy. Leads will start flow within 24 hours of launching. You may also see appointments show up in your calendar as soon as we begin running ads. Although we would expect it to take a few days before the set-up we’ve created for you finally beds in.

What is your client-area exclusivity guarantee?

When you choose to invest your time and money in forming a partership with Propella, we protect your interests by guaranteeing your company complete area-exclusivity within a 50mi radius around your area of operations. We will refuse to take on any new clients that compete with your market and clients.


We form aim to form long-term partnerships with all of our clients, and the best way to maintain this is by protecting your interests. We guarantee that you will be the only company in your area with access to our systems, software and solutions– allowing you to get a leg up on your competition.

How easily can I get support from your team?

We offer support Monday through Sunday, every day of the week. Our team never sleeps, quite literally! We have team members across 2 opposing time zones, so there's always someone watching your campaigns– nothing gets past us.

If you call us on a Saturday with a question, we'll pick up the phone or respond to your messages. We are committed to providing customer support above and beyond any of our competitors.

What is your onboarding process like?

After your introductory call is complete, we will send you an onboarding email containing a payment link, contract and a client onboarding survey. Once we have received all items back, we will schedule a strategy call with you and your team. Then we will begin doing our research, design and campaign creation. We will have a final call to get the green light from you and your team before launching the campaigns.